Discovery Scoping Form (Step 2) ALIAZON – Project Scoping Form Great Speaking With You. Now For The Detail. Now that we have talked through your goals, this is where we get specific. Your answers here are what we build your proposal and project plan from, so the more detail you share, the more accurate your quote and timeline will be. It takes about 15 to 20 minutes. You do not need to have everything decided. If you are unsure about something, give us your best guess or leave it blank and add a note at the end, and we will work through it with you. Once you submit, our team reviews your answers and sends your proposal. Fields marked * are required. Let’s Start With YouBasic contact informationFirst NameLast NameEmail AddressWe’ll use this to send your proposal and any follow up about your project.Phone NumberOptional – include if you’d like to receive a call or text reminder.Preferred Contact Method Email (preferred) Phone Call WhatsApp messageHow would you like us to reach you if we need to follow up on your answers?Your Role / Job TitleAbout Your BusinessHelp us understand who you are and who you serve.Business NameBusiness Website (current)Industry or NicheBusiness Location Where is your business primarily based?How long have you been in business?Select one…Less than 1 year1-3 years3-5 years5-10 years10+ yearsHow would you describe your business in 2-3 sentences?Write this as you’d explain it to a new customer seeing you for the first time.Who is your ideal customer or client?Include details like age, location, budget, range, problem they’re trying to solve. Your Current SituationUnderstanding where you are right now helps us recommend the right solution.Do you currently have a website? Yes No It is very outdatedWhat is your current website URL?What platform is your current site on?Select one…WordPressShopifyWixSquarespaceWebflowCustom / hand-codedNot sureOtherIf you’re not sure, leave this blank – we’ll check it.What is the biggest problem with your current website?Have you worked with a web designer or agency before? Yes NoIf yes – how was that experience?This helps us understand your expectations.Why are you looking for a new website right now?Is there a specific event, growth milestone, or frustration prompting this?Who else is involved in this decision? Just me Me and a business partner My team or board My manager or supervisorWhat Do You Want Your Website to Achieve?Your goals shape everything – design, content, features, and strategy.What is the primary goal of your new website? Generate more leads and inquiries Drive online sales (ecommerce) Build brand credibility and authority Showcase a portfolio of work Automate bookings and appointments Launch a new product / service / brand Replace an outdated or broken site Other – I’ll explain belowChoose the one that matters the most.What is your secondary goalSelect one…Generate more leads and inquiriesDrive online sales (ecommerce)Build brand credibility and authorityShowcase a portfolio of workAutomate bookings and appointmentsAttract better-quality clientsRank higher on GoogleReduce time spent answering basic questionsNone – the primary goal covers itOptional – but helpful for planning.What action do you most want visitors to take on your site?This becomes your primary call-to-action.How do you currently get most of your clients or customers? Referrals and Word of Mouth Google search (organic/SEO) Social Media Paid advertising (Google Ads/Facebook Ads) Networking and events Cold Outreach Existing Clients/Repeat Business OtherSelect all that apply.What does success look like for this website?e.g. “We want 20 qualified leads per month from organic search” rather than “more traffic.”What do you want visitors to FEEL when they land on your site?Adjectives are perfect here.What Do You Need Us to Build?Select the services that apply to your project – don’t worry if you’re not sure about everything.What type of website project is this? Brand new website (starting from scratch) Website redesign (keeping the same domain) Website migration (moving from another platform) Adding features to an existing site Landing page only Not sure – I need your recommendation Which services do you need? Website design (custom layout and visuals) WordPress development Ecommerce / WooCommerce setup SEO foundation setup Google Analytics and tracking setup Contact forms and lead capture Online booking / scheduling Email marketing integration Speed and performance optimization Website security and SSL Website maintenance (ongoing) Logo and branding Content / copywriting Photography and media sourcing Custom web app or automation AI integrationSelect everything that applies. We’ll confirm the final scope in your proposal.How many pages does your site need (approximately)? 1–5 pages (micro site or landing page) 6–10 pages (standard business site) 11–20 pages (larger business or portfolio) 20+ pages (large site or ecommerce) Not sure yetAn estimate is fine. We’ll confirm the final page count in your proposal.Do you need copywriting support? Yes – I need you to write the content No – I’ll provide all the text A Mix – I’ll provide some and you help refineDo you have professional photography or imagery? Yes – high-resolution photos ready Some – limited selection No – we’ll need stock photography No – we plan to do a photoshootDo you need ecommerce / online store functionality? Yes No Maybe LaterIf yes – how many products are you planning to sell? 1-10 products 11-50 products 51-200 products 200+ productsDo you need a booking or appointment system? Yes No Maybe LaterWhat booking tool do you use or prefer?See options belowCalendlyAcuity SchedulingSimplyBook.meSquare AppointmentsGHL / GoHighLevelCustom SolutionNo Preference – recommend one for meAre there any specific features your site must have?e.g. Members area, custom calculator, multi-language, live chat, AI chatbotAre there any tools that must integrate with your website? Google Analytics / GA4 Google Search Console Facebook / Meta Pixel Mailchimp Klaviyo ActiveCampaign ConvertKit / Kit HubSpot Stripe PayPal QuickBooks / Xero Zapier / Make Calendly / Acuity CRM (specify in notes) None Currently Select all that apply.Investment & BudgetUnderstanding your budget helps us recommend the right solution – there’s no wrong answer here.Budget conversations can feel awkward – but they help us recommend the right solution. Every range has options.What is your budget range for this project? Under $1000 – I need something simple and affordable $1000–$2500 – Entry-level professional site $2500–$5000 – Standard professional website $5000–$10000 – Premium website with custom features $10000–$20000 – Large or complex project $20000+ – Enterprise or highly custom build I’m not sure – I need your guidanceIs your budget flexible if the right solution requires more? Yes – definitely Somewhat – depends on the value No – the budget is fixedHow are you planning to fund this project? From business revenue From personal savings From a business loan or credit From an investor or partner Not sure yetThis helps us understand payment flexibility.Are you interested in a monthly payment plan? Yes – that would help No – I prefer to pay upfront Tell me more about your optionsALIAZON Web Lab offers flexible payment plans on qualifying projects.Are you currently getting quotes from other agencies? Yes No I’m not sure yetThis helps us understand your decision timeline – not a trick question.Your TimelineKnowing your timeline helps us plan resources and set realistic expectations.When do you want your new website to launch? Within 2–4 weeks (urgent) Within 1–2 months Within 2–3 months Within 3–6 months Longer than 6 months No specific deadline – when it’s ready Is there a specific date driving your deadline? Yes – there’s a hard date No – it’s flexibleWhat is the deadline date and what’s driving it?How quickly can you provide feedback and approvals during the project? Within 24 hours – I’m very responsive 1–2 business days 3–5 business days About 1 week It depends on my schedule Your review speed directly affects our ability to hit your launch date.Are there any periods you’ll be unavailable during the project?When are you ready to get started? Immediately Within 2 weeks Within 1 month In 1-3 months Just exploring for nowDesign, Content & VisionHelp us understand your creative vision and what you already have to work with.Do you have existing branding? Yes – full brand guidelines Yes – basic (logo + colors only) No – we are starting from scratchWhat are your primary brand colors?HEX codes are ideal. If unknown, describe the colors.How would you describe your ideal website style? Clean and minimal Bold and modern Warm and approachable Dark and premium Bright and energetic Corporate and professional Elegant and luxury Creative and artistic Technical and authoritative Fun and playful Select up to 3 that best describe the look and feel you’re looking forShare 2-3 websites you love (any industry)These don’t need to be in your industry – just designs you genuinely admire.Share 1-2 competitors websitesThis helps us position you differently.Are there any design styles or colors you want to avoid?What pages does your website need? Home About Services / What We Offer Individual Service Pages Portfolio / Case Studies Team / Meet Us Blog / News Pricing FAQ Testimonials / Reviews Contact Booking / Scheduling Shop / Store Product Pages Login / Member Area Landing Page Other (I’ll explain below) Select all that apply. We’ll refine the final list in your proposal.Anything else you want us to know?Submit My Project Details